Introducing Maison Mirwad's Signature Collection Created in Collaboration with Philippe Paparella-Paris

Qatari luxury fragrance house Maison Mirwad will make its debut at Beautyworld Dubai this October and will be unveiling an exclusive new fragrance collection created in collaboration with award-winning Philippe Paparella-Paris, Senior Perfumer at Symrise.

Founded in 2017 by Mashael Al Kuwari, Qatar's leading perfumer, Maison Mirwad has built a reputation for creating emotionally rich, refined fragrances that bridge heritage with modern luxury. The introduction of the Signature Collection marks a new chapter for Maison Mirwad. Rooted in a shared respect for craftsmanship, material integrity and emotional depth, the duo aligned on the Maison's DNA before developing 10-15 fragrance concepts, which were carefully refined into five final compositions, each designed to complement Maison Mirwad's existing portfolio with new creative dimensions and an innovative exploration of raw materials.

Rather than departing from the house's identity, the collection extends it, introducing new textures, contrasts, and olfactive nuances while remaining unmistakably Maison Mirwad. The creativity of both perfumers is woven into each fragrance with precision and originality, a fusion that enhances the house's signature language of intimacy, elegance, and modern sensuality. The result is a collection that feels both personal and assured, where emotion is expressed through subtlety, and luxury is defined by depth rather than excess.

Mashael Al Kuwari, Founder, Maison Mirwad said: "This collection represents a deeply personal evolution for Maison Mirwad. Working with Philippe allowed me to translate my vision with even greater precision, honouring craftsmanship, emotion, and the raw beauty of ingredients, while creating fragrances that feel both intimate and confidently global. Presenting this collection in Dubai marks an important new chapter for the brand."

Philippe Paparella-Paris, Senior Perfumer: "From our very first meeting, Mashael had a clear and inspiring vision for Maison Mirwad. The creative process was one of true dialogue, exploring materials, refining ideas, and allowing each fragrance the time it needed to reach depth and balance. This collection reflects both her identity and my own, united through a shared respect for emotion, quality, and modern perfumery."

The Five Fragrances of the Signature Collection

Eau Verte

Styled to add a clean freshness to the collection, this fragrance features a beautiful quality of Bergamot, Violet Leaf and the upcycled Tea Dreches Absolute on top with Musk, Leather, Moss and Orris Butter Maison Lautier in the background that all blend with an inviting brightness.

TOP: Bergamot, Tea, Bay, Violet Leave, Olibanum, Saffron HEART: Jasmine, Lily Of The Valley, Violet, Leather, Clove, Orris, Cashmeran BASE: Musk, Cedarwood, Amber, Moss, Patchouli, Tonka

Tendre Étreinte

With its fascinating play on ingredients this sensual perfume envelopes the wearer with its signature blend of naturals including a particularly beautiful Geranium Oil from Madagascar, Cardamom and a speciality from Symrise Tobacco Flower Accord.

TOP: Bergamot, Leafy Green, Pomelo Oil Expressed, Orange, Pink & Black Pepper HEART: Peach, Raspberry, Jasmine, Lily Of The Valley, Salicylate, Violet, Freesia, Osmanthus Guilin DL, Osmanthus Abs. BASE: Moss, Amber, Musk, Patchouli, Cypriol

Fleur de Miel

The sophisticated balance of fruity and floral notes comes from an intriguing fusion of some of the most iconic perfume ingredients including Osmanthus Giulin DeLaire, Jasmine "Coeur de Saison", Rose and Violet while hand pressed Pomelo Oil and Pear bring a beautiful freshness.

TOP: Bergamot, Leafy Green, Pear, Pomelo Oil Expressed, Orange, Pink & Black Pepper HEART: Peach, Raspberry, Jasmine, Lily Of The Valley, Salicylate, Violet, Freesia, Osmanthus Guilin DL, Osmanthus Abs. BASE: Moss, Amber, Musk, Patchouli, Cypriol

Oud Velours

Bringing a modern and exciting interpretation to oud, this fragrance is built on an interesting construction of woody notes, leather, saffron and distinctive rich naturals from Madagascar that are further enhanced by our signature captive Ambronova, which adds an exceptionally long-lasting quality.

TOP: Bergamot, Grapefruit, Pepper, Saffron, Tangerine, Cardamom, Olibanum HEART: Sheer Jasmine, Lily Of The Valley, Rose, Raspberry, Nutmeg, Cedarwood Atlas, Labdanum, Cashmeran, Cinnamon, Leather BASE: Musk, Amber, Vanilla, Patchouli, Moss, Vetiver, Tonka, Styrax, Cypriol, Oud Accord

Filtre d'Amour

The strong musky structure is faceted with cedarwood to create a bold impact elevated by the brighter top notes of Pepper and Mandarin, whilst the use of the Iris root links the floral heart with the wood base. The result is a sensual and seducing fragrance reflected by its name.

TOP: Bergamot, Cardamom, Pepper, Mandarin, Pear, Elemi HEART: Jasmine, Lily Of The Valley, Cedarwood, Clove, Orris BASE: Musk, Amber, Moss, Vetiver, Patchouli, Vanilla, Cypriol

The collection will be available in 7ml, 20ml, 40ml and 75ml formats, with distinct glass colours differentiating intense perfumes from Eau de Parfums.

Maison Mirwad @maisonmirwad www.mirwad.com