Free Press Releases
For immediate release

GBG partners with Realeyes to take identity verification beyond onboarding

GBG has partnered with Realeyes to embed real-time face verification into its GBG Go identity platform, starting with promo abuse prevention and reverification.

GBG partners with Realeyes to take identity verification beyond onboarding
Image supplied with the release by GBG.

GBG partners with Realeyes to take identity verification beyond onboarding

New partnership embeds Realeyes' Face Credentials in GBG Go. Initial launch includes promo abuse and reverification capabilities, with more to be announced in Q4.

LONDON, 28 October 2026: GBG, a global leader in identity and fraud prevention, today announced a partnership with Realeyes, a pioneer in privacy-safe biometric verification, to help organisations continuously verify the person behind an account throughout the customer lifecycle. By combining Realeyes' face credential technology with GBG's identity and fraud capabilities, companies can move beyond one-time onboarding checks and establish trust at every critical interaction.

As digital interactions become increasingly automated, organisations face a new trust challenge: verifying not only who an individual claims to be at onboarding, but whether the same trusted person remains behind every subsequent account interaction. Bots now generate over half of internet traffic, AI agents are becoming part of mainstream enterprise applications, and deepfake-driven impersonation continues to accelerate. Together, these shifts are redefining how organisations establish and maintain trust online.

Realeyes closes that gap by confirming the person. A three-second selfie verifies a real, unique human and returns a privacy-safe face credential that can be reused across any experience on any device. The technology already serves more than 30 billion verifications each month.

The partnership launches with two capabilities in GBG Go:

  • Promo abuse prevention: one face, one account. Face uniqueness flags duplicate sign-ups at registration, stopping multi-account bonus abuse before a promotion is paid out.
  • Reverification: face check at every risky moment. Risk-triggered step-up authentication can be used after a device change, unusual withdrawal or account recovery request to confirm the account holder is still the person who opened it.

The roadmap extends the same face credential to account recovery, agentic identity, age assurance and continuous verification for gig-economy platforms, available to GBG's 20,000+ customers in more than 70 countries.

Micah Willbrand, Chief Product Officer at GBG, said: "Trust in an account decays from the moment it is created. Our customers need to know that the person behind an account today is the person who opened it. Embedding Realeyes' face credentials in GBG Go turns verification from a one-off event into an ongoing signal, without adding friction and without asking anyone to store biometric images."

Mihkel Jäätma, CEO and co-founder of Realeyes, said: "The market need has shifted from verifying an identity once to verifying a person continuously. Every risky moment, from a login to a payout to a recovery, is a moment trust can break. Realeyes has taken visual checks to a level where continuous verification is practical: a few second selfie that works across any experience on any device, returning a reusable credential instead of an image, at more than a billion verifications a day. With GBG we put that in the hands of thousands of fraud teams."

The first joint capabilities are available through GBG Go from October 2026.

About GBG

GBG exists to enable safe and rewarding digital lives for genuine people, everywhere. As the AI trust intelligence platform, we turn billions of interactions across people, places and businesses into the signals that help businesses drive and protect growth.

For over 30 years, we have combined global data with innovative technology to help more than 20,000 customers globally verify identity and location, protecting against digital crime, strengthening business resilience and driving responsible growth at scale.

GBG is a publicly traded company on the London Stock Exchange Main Market (LSE: GBG). Find out more at www.gbg.com and follow us on LinkedIn.

About Realeyes

Realeyes is the human verification company. Its VerifEye platform confirms a real, unique human is present, anonymously and without compromising privacy: a three-second selfie returns a reusable privacy-safe face credential. VerifEye serves over a 1 billion verifications each day for some of the world's largest platforms. Realeyes was founded in 2007 at the University of Oxford.

Media contacts

  • Dave Howard, Senior Director, Brand, GBG: dave.howard@gbg.com
  • Mihkel Jäätma, CEO, Realeyes: verifeye@realeyes.ai
###

Notes to editors

Organisation
GBG
Contact
Dave Howard
Email

Contact details are hidden from automated harvesters. Click to show them.

Want this in front of regional newsrooms?

Publishing here puts a release online at a permanent address. It does not send it to journalists. Paid distribution through PR Wire sends it into the newsroom systems of UK regional titles, from £395 plus VAT. Nobody can promise coverage and we will not: whether an editor runs it depends on the story.

Have an announcement of your own?

Send it to submit@freepressreleases.co.uk and we will publish it here, free. No account, no word limit, no charge for a link.

More technology releases  ·  Browse the whole wire