Next Generation Low-Cost Handsets Asia Harnessing Ultra Low Cost, Entry Level, and Low Cost 3G Solutions to Penetrate Emerging Markets 4 - 5 September 2007

Low Cost Handsets Asia will once again bring together leading operators, handset and contract manufacturers, technology and content providers and application developers to address commercial and technical strategies to Harness Ultra Low Cost, Entry Level, and Low Cost 3G Solutions to Penetrate Emerging Markets.

It will also assess challenges faced by and provide solutions to operators in their need to maintain profitability and ARPU maximization in the highly competitive emerging markets.

The Region’s Leading Event Focusing on Low Cost Handsets in Asia :
• UNDERSTAND the market trends and demands in handset affordability & features in emerging markets

• ADDRESS the challenges of entry barriers to penetration
• LEARN how to position ULCH with refurbished handsets
• EVALUATE the low cost 3G handsets business case
• IDENTIFY approaches to develop low cost handsets to optimise the delivery of 3G Services
• HEAR about the requirements and delivery of ultra low cost CDMA devices
• CULTIVATE winning partnerships to achieve a successful distribution strategy
• DISCOVER how to foster closer collaboration between operators and handset vendors partners for operator led handsets
 
Key Sepakers :
Hear, Network & Learn from Leading Experts Across Cross Section of Value Chain from :

Operators :
Shihab Ahmad, Head of Marketing Analysis & Planning, Banglalink, Bangladesh
Sunil Tandon, VP of Handsets, Bharti Airtel, India
Supun Weerasinghe, Head - Corporate Planning & Quality Mgt, Dialog Telecom, Sri Lanka
Rajat Mukarji, VP Corporate Affairs, Idea Cellular, India*
Samina Khan, Specialist Handset Marketing, Mobilink, Pakistan
Karl-Heinz Mueller, Director Terminals Supplier Management, Vodafone, UK
Dee Kaul, Senior Commercial Manager - Emerging Markets, Group Commercial & Supplier Management, Vodafone, UK

Chipset Manufacturers & Suppliers :
Kanwalinder Singh, President, Qualcomm, India
Scott Fox, Chairman and CEO, Starscriber Corporation, India
Victor Epifani, Marketing Director, GGE Business Unit, Wireless Terminals Business Unit, Semiconductor Group, Texas Instruments, India

Association :
David Hind, Vice President, Operations, CDMA Development Group (CDG), USA
PS Ramesh, President, TEMA, India
Bharat Bhatia, Vice President, TEMA, India

Consultants & Analysts :
Ted Dean, Managing Director, BDA, China
Alan Hellawell, Managing Director, Equity Research, Deutsche Bank, Hong Kong
Victor Liu Zhoujiao, Industry Analyst, In-Stat, Singapore
Prashant Gokarn, Partner, Spectrum Strategy Consultants, UK

Key Highlights :
Market trends, opportunities and developments for LCH
Increase your penetration rates in emerging markets with LCH
ULCH as an economic opportunity for the masses
Reducing the impact of the initial cost of becoming a mobile subscriber
Marketing ULCH, Entry-Level and LCH to price sensitive customers
Challenges in creating a brand and vendor strategies for LCH
Ensuring the infrastructure can support the low-cost services: Increasing penetration, QoS and market share
Define user requirements for entry-level handsets
Achieving low system BOM while providing applications processing capabilities
Addressing the power challenges in the rural areas
The role of the regulator in making handsets more affordable
Reducing the total cost of ownership
Developing a low-cost distribution strategy and after market support
Address the implications for technology as the expectations for innovative applications on LCH increases
Developing the technology to lower costs even further
Examine Low Cost 3G Opportunities - B ring 3G and mobile Internet services to the developing world

For more information, Please visit : http://www.bharatbook.com/general/seminar.asp
or contact us at :
Bharat Book Bureau
207, Hermes Atrium, CBD Belapur,Navi Mumbai - 400 614, India.
Phone:+91-(022)-2757 8668 / 2757 9438
Fax:+91-(022)-2757 9131
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Website: www.bharatbook.com or visit our market reports on telecom at http://www.bharatbook.com/general/Telecoms.asp
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