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Gamblers head to AQA for winners
Written by Shannon Cockerill   
Monday, 30 April 2007

AQA celebrates third birthday.

London, UK25 April 2007Three years and six million questions since launch, AQA (Any Question Answered) is currently seeing sharp peaks in questions to 63336 with customers eager to find out the latest sports and lottery results.

London, UK25 April 2007Three years and six million questions since launch, AQA (Any Question Answered) is currently seeing sharp peaks in questions to 63336 with customers eager to find out the latest sports and lottery results.

"When you're away from your home or office you don't have time to access WAP or trawl through Google pages to find results. That's why we get over 14,000 questions a day to AQA on 63336. You just need to spend a few seconds of your time typing in a question, and you'll get an accurate, helpful answer back in minutes," said Paul Cockerton, Marketing Director.

Because of its speed, accuracy, and ability to answer any question with the latest information direct to a mobile phone, AQA is extremely popular with customers having placed a lottery or sporting bet, who want to know immediately whether they've won or even predict a winner beforehand with the help of AQA's database and access to information.

"When there's a major sport event or a big lottery jackpot up for grabs we can get several thousands of questions in a day from interested customers," said Cockerton. "Earlier this month we answered 2,000 questions about the Grand National, and half of those were asking advice on which horse to bet on. Customers' faith in AQA is so strong that one of the most popular questions we get asked is to predict next week’s lottery numbers."

AQA currently answers over 14,000 questions a day. The questions are answered by a team of over 700 researchers, mostly based in UK and Ireland to provide high quality answers. According to questions received, the most popular events this year have been:

  • The Grand National, 14th April
  • Cambridge vs. Oxford boat race, 7th April
  • Australia vs. England, World Cup cricket, 8th April
  • Bahrain F1 2007 Grand Prix, 15th April

In Ireland, a market the tenth the size of the UK, AQA has already been breaking records."Within a year of launching in Ireland we've answered over 100,000 questions, growing twice as quickly as when we launched in the UK," said Cockerton. "We’re recruiting more Irish researchers as the volume grows, and will have over 1,700 researchers throughout UK and Ireland before the end of the year."

New customers can get a free answer to their first question by visiting www.63336.com. To use AQA, text a question to 63336 from your mobile phone in the UK , or 57275 in the Republic of Ireland . AQA costs £1 in the UK , €2 in Ireland. For more information on vacancies visit www.63336.com.

 
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