AppLabs, the world’s largest independent testing, quality management and certification solutions company, today announced that it will host a live Webinar entitled ‘The Future of Testing is in the Business.’ The thirty-minute event will take place on Wednesday, September 10, 2008 at 11:00 AM - 11:30 AM EDT / 4:00 PM - 4:30 PM GMT / 8.30 PM - 9.00 PM IST.

Hyderabad, India; London, UK; Philadelphia, Lindon, USA; September 4th, 2008: AppLabs, the world’s largest independent testing, quality management and certification solutions company, today announced that it will host a live Webinar entitled ‘The Future of Testing is in the Business.’ The thirty-minute event will take place on Wednesday, September 10, 2008 at 11:00 AM - 11:30 AM EDT / 4:00 PM - 4:30 PM GMT / 8.30 PM - 9.00 PM IST.

Testing is a business imperative. Testing helps organizations to realize and maximize the value of the business benefits that accrue from business and IT change projects. So why is testing traditionally owned by IT and why is it perceived to be a second class citizen within the IT community, let alone within the business? In the Webinar, the host Ian Londesbrough, Principal Consultant at AppLabs would addresses the preconceptions and prejudices which are rife in the IT and business communities and demonstrate that testing has a pivotal position as mediator, translator, negotiator, critical friend and arbitrator between the business and IT.

Profile of Ian Londesbrough:

Ian Londesbrough is a Principal Consultant at AppLabs. He is an inspirational thought leader and presenter who regularly speaks at conferences (e.g. ICSTest, National Outsourcing Association, EuroSTAR 2007, Butler Group, IEEE ICST 2008.), at Universities and to large multinational organizations on the ‘people and organizational aspects of testing and the importance of testing as a quality governance and assurance imperative. Ian's insight into why the business should own testing will challenge the status quo and provide thought provoking ideas.

.

This Webinar is aimed at the following roles within enterprise organizations:

• CIO/COO/CMO
• Business Unit Heads and Operational Heads
• QA and Testing Heads
• Testing Professionals

To register for the Webinar please visit  https://www1.gotomeeting.com/register/356580067

AppLabs Retail Online Businesses Survey

With the US/Europe holiday season less than four months away, many retailers have already started planning their online strategy for the busiest shopping period of the year. To get first hand information on how prepared are these retail online businesses to sustain the increasing number of online transactions, we recently launched a Retail Survey, now live on our web-site.

To participate in the online survey please visit –

 http://www.applabs.com/html/WebsitePerformanceSurvey_621.html

About AppLabs:

AppLabs is the world’s largest independent testing, quality management and certification solutions company. With over a decade of experience, AppLabs has become a trusted partner to more than 600 companies, providing both quality assurance and third-party validation. Clients include American Airlines, Experian, JP Morgan, VocaLink and National Australia Bank amongst others. AppLabs goes beyond technical expertise when it comes to IT services and offers customers rigorous risk mitigation processes, a singular focus on quality, expert project management, communication and global delivery capabilities. It is the first software testing company to get appraised at SEI CMMI Level 5, the highest quality standard attainable in software engineering.  Headquartered in Philadelphia, the company maintains advanced testing facilities in the US, India and the Europe.  For more information, visit www.applabs.com

Press Contacts:

India                                                                                        UK and Europe

Vijayalakshmi Kara                                                                    Stephen Johnson                      

AppLabs                                                                                   AppLabs

Tel: + 91 40 2355 8000                                                               Tel: + 44 (0) 1772 885 850

Mobile: +91 984 908 3391                                                          This e-mail address is being protected from spam bots, you need JavaScript enabled to view it   

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

Shahnawaz Karim                                                                      Melissa Au

Adfactors PR Pvt. Ltd.                                                                RedConsultancy
Mobile: + 91 9810748158                                                            Tel: + 44 (0) 0207 0256417 

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it                                             Mobile: 07852 317327 

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

North America            

Peter Winicov   

AppLabs          

Tel: + 1 610 952 1369    

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it