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News Marketing and Advertising VisualMedia Launches VisCast, A New Video Product for The PR and Corporate Community
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VisualMedia Launches VisCast, A New Video Product for The PR and Corporate Community |
| Written by Emily Mathewson | |
| Friday, 23 May 2008 | |
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LONDON--VisualMedia, the leading UK-based visual communications agency providing video and photography services to the corporate communications community launches VisCast, a new video product which is a pre-prepared interview or a direct speech to camera with a company spokesperson. It is produced by VisualMedia at the request of, and paid for, by the client. Designed as a communications tool for any business wanting or needing to get a message out to a wide audience, its flexibility allows a company to communicate with its staff internally or with the media, customers, analysts and stakeholders externally. For an external audience, the primary location for viewing the VisCast would be on a link through to the company's own website, but can also be viewed through the VisCast portal. An example of a VisCast can be viewed at http://www.vismedia.co.uk/viscast.asp and shows Leslie McGibbon, Global Head of Corporate Affairs for InterContinental Hotels Group talking about emerging markets and the effects of the credit crunch. Speaking at the VisCast launch, Elliot Choueka, VisualMedia's Director of Video said "there has been a sea of change in the way that companies are able to communicate to a wide audience, and web based video is a very powerful medium. VisCast has been specifically developed as a cost effective way of communicating key corporate messages internally and externally." For further information on VisCast and other visual communication products, please go to http://www.vismedia.co.uk. Press contact: Emily Mathewson +44 (0)20 7613 2555 Email: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it TESTIMONIAL: "The VisCast product and others like it are an increasingly important way for businesses to convey corporate messages to a web-based audience." Jeff Randall |
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