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Faultless branding.
Written by Julia   
Thursday, 22 March 2007
On the 14th of  March 2007 the founder of “Zarkin & Partners” Brand Consultancy - Gene Zarkin - gave a speech about "The most common mistakes of branding". On the 14th of  March 2007 the founder of “Zarkin & Partners” Brand Consultancy - Gene Zarkin - gave a speech about “The most common mistakes of branding” on the conference “Brand and private trade marks management in non-food products sector FMCG. Merchandising in trading networks”. The conference was held in the context of the International specialized exhibition “INTERBYTHIM’07” (Moscow, Russia).
 
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