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World's First in Mobile Payments
Written by LaVerne Adekunle   
Wednesday, 12 December 2007

Nashville TN, 12/12/07

 

MobillCash is a Mobile Payment System that

enables people to use their mobile phone to make purchases without the need of a credit card or bank account.

Vidicom Limited, the owners of the MobillCash Payment Gateway, today announced that from November 1,

2007, all merchants who accept MobillCash as a method of payment will earn up to 32% extra per transaction

from all sales to U.K. mobile phone customers.

This significant breakthrough has been achieved following lengthy negotiations between MobillCash and Her

Majesty's Revenue and Customs (HMRC) - the government department that is responsible for administering and

collecting the taxes in the United Kingdom. HMRC has ruled that MobillCash's unique service is a genuine

"Financial Transfer Service" and as such should be treated in exactly the same way as other e-money processors

and credit card companies like Visa and MasterCard. From November 1, 2007, this new status will pay dividends

to all MobillCash merchants who will enjoy payouts that will increase by anything between 20% and 32% per

transaction, depending on which mobile service provider is used by the consumer.

 "Five years of planning and three years of programming have finally paid

off. I firmly believe that MobillCash is the first and only Mobile Payment System that is exempt from sales

taxes." Any on-line merchant who currently sells digital services via any ordinary PSMS or

SMS billing platform, or even via the very latest WAP applications can instantly increase its profits by 32% per

transaction without changing the way it does business by simply making a no cost switch to MobillCash.

"The implication of achieving the status of a financial transaction provider is

extremely wide reaching. Almost by default, this will be adopted throughout the European Union in the very near

future. We have worked single mindedly towards establishing MobillCash as the first and only Mobile Payment

System worthy of this status - we find this very rewarding, but the real rewards will be felt by our Merchants. We

are working towards making MobillCash available to one billion mobile phone subscribers by early in 2008 and

to have this unique status reflected in other continents around the globe as soon as possible."

MobillCash is simple to use for both customers and merchants. A customer makes a purchase by simply entering

his mobile phone number on a web site. He'll then receive a text message to confirm his purchase with a simple

reply of "Y" for yes. Then the purchase price will be billed to him by his mobile phone carrier.

About MobillCash:

MobillCash is one of the fastest growing Mobile Payment Systems in the world. It is wholly owned by
Vidicom

Limited with head quarters in the U.K. and a sales office in the U.S. Additional information can be found at

www.ubillmyphone.com

 
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