According to Mark Beaumont, Director International Projects at Media Generation Exhibitions Ltd, organisers of MEFTEC, “It is no surprise that MEFTEC is on course for yet another sell-out. What we find truly amazing is how fast the space is going. The show is still six months away and two-thirds of the available space has already been snapped up. The way companies are clamouring for space, we might soon have to start wait-listing exhibitors for 2010.”
 
“The MEASA financial technology market is extremely robust with financial institutions investing heavily in technology in response to evergrowing competitive and regulatory challenges.”

“MEFTEC has become a fundamental part of the marketing plans of financial IT firms, as much as it remains the event of choice for the industry’s A-list buyers.”

“While a number of copycat events have recently sprung up in the region, MEFTEC has retained its reputation as the most admired, prestigious and well-attended event for the financial technology community. The tremendous response to this year’s show further reinforces MEFTEC’s unrivalled leadership of this niche market.”

MEFTEC 2009 will see the introduction of a high-tech networking programme that includes state-of-the-art online and on-site networking tools. These new features complement the event’s highly acclaimed Hosted Delegate Programme®, a more sophisticated participant pre-vetting process, and a new exhibition-led format offering eight hours of non-competing, uninterrupted exhibition time.

“As the event’s largest ever edition and packed with new innovations, MEFTEC 2009 will be the one place you can meet and do business with everyone that counts across the whole spectrum of financial technology," concluded Mark Beaumont.

MEFTEC 2009 takes place 10-11 February 2009 at Bahrain, the Middle East’s financial capital and home to 400+ financial institutions. Over the past five years, MEFTEC has evolved out of a small regional event featuring a handful of participants, into a slick, sophisticated, international trade exhibition that brings together more than 1200 attendees from across the globe and represents an industry valued at US$ 6 billion. The event is hosted by the Central Bank of Bahrain.

Related site: www.meftec.com

About MEFTEC

MEFTEC is the world's premier financial technology event, with a specific focus on the Middle East, Africa and South Asia (MEASA) region and increasing participation from other high-growth international markets. Powered by an invitation-only Hosted Delegate Programme, MEFTEC brings together financial technology leaders for a bespoke learning, networking and business experience that blends an industry-leading conference with a tightly focused exhibition and high-class social functions.

A prestigious and exclusive event, MEFTEC is run like a private club with delegate admission limited to the financial industry's finest IT buyers, and exhibitor attendance to an elite band of leading-edge financial technology vendors.

A central feature of MEFTEC is its highly coveted, invitation-only Hosted Delegate Programme®, as part of which professionals operating in the utmost echelons of IT in the financial industry attend as Hosted Delegates and enjoy complimentary admission to the event. A large number of these executives are fully hosted with their flights, accommodation and transfers organised by MEFTEC. In doing so, MEFTEC not only maximises the executives' time - enabling them to focus on their objectives – but also delivers a guaranteed audience of the highest caliber to the exhibiting vendors. The result: a highly targeted, time-efficient and carefully choreographed event that allows participants to achieve a year's worth of contacts in just two days.

For more information please contact:
Saud Ghayas
Sales Director, MEFTEC
Tel: +44 (0) 121 244 3500
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