Innovative Candy Company Joins in the Celebration by Providing Hoosiers with Free Sour Candy and Useful Tips on How to Preserve the Planet

Indianapolis, IN, March 25, 2008--Candy Dynamics, a cutting edge marketer of popular novelty candy products, announced today that in continuing to promote environmental awareness, the company has signed on as a sponsor of the Earth Day Indiana 2008 Festival.  The announcement was made by Karen Windle-Burcham, President of Candy Dynamics.

Held on April 26th at the American Legion Mall in downtown Indianapolis, the Earth Day Indiana Festival will combine 100 environmental and conservation exhibits with special activities for kids, great food, and live music from some of Indiana's best new bands.  Reaching more than a half-million people, Earth Day Indiana is an important forum for the exchange of environmental information and awareness in a fun, friendly, and family-oriented atmosphere.

Candy Dynamics and its one-of-a-kind Toxic Waste Hazardously Sour Candy support a cleaner planet through the use of recycled and recyclable material in its packaging and through sponsorship and participation in environmental awareness programs.  During the festival, Candy Dynamics will distribute samples of Toxic Waste sour candy products, as well as informational flyers on how individuals can help save our planet, and enter the company’s popular Toxic Takedown Challenge™ for a chance to win a $500 US Savings Bond.  In addition, exposure for the Toxic Waste brand offered by the sponsorship includes signage displayed at the festival, logo placement on the cover of The Indianapolis Star Festival Program Guide, The Indianapolis Star and Earth Day Indiana websites, promotional items included in volunteer and children’s gift bags, and inclusion in the Earth Day Indiana’s Children’s Passport Program.

“As an environmentally conscious company, we strive to support initiatives for a cleaner planet and raise awareness among children of all ages regarding how they can pitch in and do their part to help,”  stated Ms. Windle-Burcham.  “In having named our sour candy line Toxic Waste, we are hoping to strike a chord with kids and their parents that will motivate them to act upon the issues behind this name.  Sponsoring such worthwhile events as the Earth Day Indiana Festival is just one small part of our cleaner planet awareness initiative.  We also promote green activities on our website and host our popular Toxic Takedown Challenge which offers the opportunity to win monetary and candy prizes for kids who submit their ideas on how to achieve a cleaner planet.”

Candy Dynamics offers an array of Toxic Waste candy products that are guaranteed to make all kids pucker with sour delight.  The flagship product, Toxic Waste Hazardously Sour Candy, has the only double-action sour flavor on the planet, and is packaged in a novelty toy toxic waste drum.  Available in sour Green Apple, Cherry, and Blue Raspberry flavors and sealed in high impact packaging, Toxic Waste Nuclear Sludge® Sour Bars will please candy lovers everywhere.  Toxic Waste Sour Candy Sprays® are a unique liquid sour-candy-and-toy-in-one that comes with one of three collectible Toxic Waste character finger puppets.  Finally, Toxic Waste Sour Dip & Lick Lollipops® combine a delicious sour lollipop with intense Toxic Waste sour powder.  Featuring a specially molded lollipop shape that allows for the maximum in sour flavor powder punch per dip, this treat offers kids an interactive candy eating experience that promises yummy non-stop fun with each and every dip and lick.

About Candy Dynamics:
Based in Indianapolis, Indiana, Candy Dynamics was established in 2006 as a marketer of novelty candy products.  Its flagship product, Toxic Waste Hazardously Sour Candy, is an innovative and phenomenally popular, one-of-a-kind, double action sour hard candy treat that has become a hit with candy lovers of all ages worldwide.  Currently enjoying healthy sales and brand awareness, future sales expectations are high as the company continues to support the brand with aggressive marketing programs and further builds its distribution chains in the US and internationally.  Line extensions include Toxic Waste Nuclear Sludge Sour Bars, Toxic Waste Sour Candy Sprays, and Toxic Waste Sour Dip & Lick Lollipops with other innovative products continually in development for the Toxic Waste brand.  An environmentally conscious company, Candy Dynamics and Toxic Waste support a cleaner planet through the use of recycled material in its packaging and through sponsorship and participation in environmental awareness programs.  For more information, visit www.toxicwastecandy.com.
Press release distribution by PressReleasePoint

Press Contacts:

Steven Style or Jeffrey Assisi
The Steven Style Group
New York City
United States.
212-465-1290  
This e-mail address is being protected from spam bots, you need JavaScript enabled to view it ( This e-mail address is being protected from spam bots, you need JavaScript enabled to view it )
http://www.toxicwastecandy.com