England,UK, July 11, 2008  -- Video content, social media tools and other Web 2.0 applications are now delivering an internet powerful enough to handle the kind of content users and website owners been waiting for, and the statistics are proving that top of the wish list is video content.  yourBusinessChannel (http://www.yourbusinesschannel.com), a provider of high quality business focussed TV shows, has been at the front of these developments, providing clever Web 2.0 services that enable broadcast partners to launch their own channels and clubs online, almost instantly.
A study recently produced by media powerhouse Universal McCann (http://www.universalmccann.com/Assets/UM%20Wave%203%20Final_20080505110444.pdf) has confirmed that video over the internet is both the fastest growing and most popular form of social media.
“Web 2.0 has ushered in a new era of technology,” said yourBusinessChannel Global Syndication Manager Andre Dent.  “And at the same time, internet access is easier and faster for end users.  This means that we are now able to provide the kind of high quality TV services that internet users have been waiting for,”
For the channels partners, these stable technologies mean that adding in highly sought after services is simple – there’s no fiddly coding or need for any extra hardware, these services simply bolt onto the side of an existing setup (http://www.youtube.com/watch?v=OUTcpS8iAN8).  And because there’s little investment needed it is this clever use of Web 2.0 services that is already attracting massive demand for the high quality online video content that will enable partners to grow very successful e-commerce sites.
“It’s truly a simple addition to a site, which can be done in just minutes, coupled with relatively small investment – it really enables our partners to take the service on quickly, without fuss, and start reaping the rewards,” Dent said.
“Compared to the old dot com approaches, this is truly the internet dream come to life.”
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Contact:
David Chandler
Yourbusinesschannel
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