Franchise Perfection announces the launching of a new weblog called “Let's Talk Franchising”. The weblog provides valuable insight and information regarding franchising and franchise opportunities.

Boston, MA – 12-4-06 - Franchise Perfection announces the launching of a new weblog called “Let's Talk Franchising”. The weblog provides valuable insight and information regarding franchising and franchise opportunities. Let’s Talk Franchising includes a mix of insight, commentary, case studies and analysis written by Jim Coen owner of Franchise Perfection, a franchise consulting firm based in Boston, MA.

With 25 years of franchise, marketing, and experience as a franchisee, Jim Coen brings key skills to franchise consulting for those interested in getting involved with a franchise opportunity. Jim was the host of a popular radio show in the Boston Area called "Let's Talk Franchising" that was broadcast on AM 1060 WBIX, the Boston Business Station.

Jim is a featured journalist on BlueMauMau the web’s #1 franchise information community, has written many articles on franchising and he serves on the Board of Directors of the New England Franchise Association

According to a study done by PricewaterhouseCooper for the International Franchise Association (www.franchise.org)  franchised businesses are responsible for 40% of all retail sales in the US. There are over ¾ of a million franchise establishments that generate almost a trillion dollars in sales. Franchises employ over 18 million people in the US directly and over 25 million indirectly.

Consultancy

If you are interested in learning about franchising subscribe to the RSS Feed today or visit the "Let's Talk Franchising" Weblog.