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Everyday Problems with the Purchase of New Tyres - A flat tyre does not necessarily imply inconvenie

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Everyday Problems with the Purchase of New Tyres - A flat tyre does not necessarily imply inconvenie

Written by Damien Kelly
Friday, 06 July 2007
Dublin, Ireland, July 07, 2007 – Since the beginning of the year, tyres-betterdeals.com offers the option to say no to public transportation, although one has to organize a substitute for a flat tyre. Up to now, this used to be the main difficulty, as retailers often suggest certain tyres in dependence on their favorite brands, and consumers with a flat tyre are handicapped in the ability to visit all every retailer personally. At the most, telephones used to provide the only alternative. Nevertheless, retailers can only transmit verbal descriptions of tyres by phone, and their visual representations remain unseen. On the other hand, the Internet does show pictures but, in most cases, only on the producers’ sites. This opens the doors for one-sided suggestions. Consequently, many consumers stick to conventional roads and make use of public transportation means to avoid the risk of getting lost in the data highway. Although this alternative leads to many inconveniences, people feel that they will get the right kind of advice and do not end up with a set of second choice tyres. Unlike, tyres-betterdeals.com selects the presented offers in a manner that fits consumer needs. The site’s navigation means allows an intuitive kind of orientation that follows categories consumers use on their paths through the landscape of retailers. Additionally, a customized search mask enables users to specify their needs in accordance with their personal preferences. The provided scope of offers could barely be found in a stationary retailer’s store. Moreover, a section for consumer opinions helps to balance the site’s own reviews with an independent source. A search engine that values prices and quality, tyres-betterdeals.com not only offers a considerable range of leading brands but also a balanced palette of various retailers’ offers that can be listed according to prices. The everyday problem of a flat tyre combined with a lack of transportation means constructs the market niche that tyres-betterdeals.com has successfully taken over, which is best expressed by the high number of its daily visitors. Additionally, first user feedbacks show that the majority of the site’s visitors seems to have been unaware of its needs, as everyday problems are usually not reflected upon in an extensive way. One of the most recent creations by the network of vertical sites www.betterdeals.co.uk, the Internet search guide www.tyres-betterdeals.com forms an example of the network’s innovative consumer orientation. Active since the end of 2003, the network’s team of passionate Internet professionals pursues the goal of implementing an everyday guide to the constantly growing offer of electronically provided information, products, and services. In short, betterdeals.co.uk publicizes news on the Internet, serving markets that are as different as Italy, Spain, and France on the one hand and Germany, Holland, and the UK on the other. Resulting in 35 launches of new Internet portals in 2007 alone, betterdeals.co.uk is created and managed by Go Advertising Limited in Dublin, Ireland. ### Bookmark with: Delicious Digg reddit Facebook StumbleUpon What are these?

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