Octoprice is an Irish tech company that developd a new product a shopping comparison website. It's working fine but has expected the product listed are over a million but they are not providing any better service than other competitor. So are they reiventing the wheel?

As you expected there are difference between the other big guys (Kelkoo, Nextag, Ciao...etc) that are already well established and this little startup, the product listing on this website is free.
The shop owner or agency have just to provide Octoprice the product listing in with all the products information and they will automatically fetch, index and take care of the rest. This is a huge difference from the other shop engine that are charging the listed shop on a PPC (Pay Per Click) basis. As you may already know they are not the only one playing this game that has been already embraced from Froogle (Now product Search by Google).

As usually on the net is very difficult to foreseen the future and to understand who will survive in the next few years.If you can visit Octoprice.com and let us know what are your impressions.