|
You are 
Home 
News Articles Marketing and Advertising London Chamber of Commerce and Industry Renews Access to MIG’s Intelligent Marketing Platform
Home News Articles Marketing and Advertising London Chamber of Commerce and Industry Renews Access to MIG’s Intelligent Marketing Platform 
News feeds
Email news|
London Chamber of Commerce and Industry Renews Access to MIG’s Intelligent Marketing Platform |
| Written by Sarah | |
| Wednesday, 07 May 2008 | |
| The London Chamber of Commerce and Industry (LCCi) has announced it has renewed its licence to use the web based ‘Intelligent Marketing® platform designed to help businesses harness digital marketing technology. LCCi use the iNews, e-MSG and iSurvey solutions that are part of the platform to regularly communicate with their membership; with several people within the organisation able to exploit the technology via the web platform. In the run up to the election for Mayor of London, the chamber has been able to keep members updated with ballot views about the existing Mayor Ken Livingstone and his rival candidates, including Boris Johnson. The iNews solution provides a content management system allowing users to build stories and then develop and update them for future use, and/or archive them. An added benefit is the updated content in iNews is readily accessible by search engines which improves the performance of the chamber’s website via improved SEO. “LCCi has been using the platform for 2 years and we are delighted to renew our licence with MIG and be given the chance to trial the SMS solution within the same platform,” said Stuart Webster at the London Chamber. Commenting on the news, Rob Bielby CEO at MIG said, “The London Chamber is a very prestigious and influential client and was the first to take the licence 2 years ago; many others have relied on their judgement and experience subsequently and taken licences to use the platform or various aspects of it. The LCCi are great advocates of it and we have even developed a cut down version of iNews for their members to use as it effectively replaces much of the marketing effort and spend needed to build awareness in your business or brand.” |
| < Prev | Next > |
|---|
Sponsored Links
.
Agriculture Automotive Books / Publishing Books /Publishing Business Computer Consumer Design Education Employment/Careers Engineering Environment Events/ Trade shows Finance/Money Gaming Government Home and Family Industry Insurance Latest News Legal and Law Lifestyle Maritime Media Medical Misc Music News Non Profit Politics Religion Science and research Self Help Society Sports Technology Telecoms News Trade Transportation Travel/Hospitality Wine
Created with AkoCloud 1.1 final.
Bookmark with:
What are these?